We serve leaders in industry, trade and investment companies with their most demanding projects.

We are personal counselors and advisors

We engage in innovative and rule-breaking strategies.

Intellectual leadership for us is a prerequisite for excellent business results.

We enforce brand equity and performance, corporate brand and product brand strategies.

We are the originators of

The Waisted Rectangle©

The new picture of the market for wants and needs

The 7-Elements-Definition© of a Brand

The ”Enlightened” Consumer© as target group and

The BrandEquity + Performance Program©.

SchmidPreissler the avant-garde of strategy consultants.
 

The Waisted Rectangle^©

 more....