| Management consultants have to have time and distance |
| BriefLetter - Issue 04/2006 |
|
In the press, time and again one or the other consultancy task has been acclaimed to be the best performance of the year. Quickly the impression arises, that management consultants know more or have better skills, than their clients. I usually come to the conclusion, that this is not the case. However, the question arises, what distinguishes the management consultant from the client? Or to put it differently, what distinguishes both of them to come to a successful solution of the task at hand? |

Specialized in consumer goods related industries, trade and investments.
Independent and personal.
Creative and innovative strategies through intellectual approach: For excellent business results.
Brand equity enforcement and performance, corporate and product brand strategies.
Proven Business Tools:
The Waisted Rectangle©,
the new perception of the consumer market for demand and supply
The 7-Elements-Definition©
of a brand
The ”Enlightened” Consumer©
as target group
The BrandEquity + Performance Program©
The Holistic Corporate Communication Concept©
Special consultancy subjects:
Creating strategic alliances
brand diffusion
joint ventures
mergers & acqusitions
Editor: Dipl. Soz. Maximiliana Schürrle
Assistant Editor: Regina Seago
SchmidPreissler International Strategy Consultants GmbH
The Lion's House
Burgstallerstr. 6
D 83703 Gmund am Tegernsee